January has been a very busy time for Light & Wonder. The Australian company has signed a number of new deals, including one with Playson and Red Desert Games.

Playson became one of the many studios to get a content distribution agreement with L&W partners, while Red Desert Games became a new Spark studio program member.

Not only that, but Light & Wonder also found the time to debut a new global jackpot service called RAINBOW RICHES™ DREAM POTS™.

New Spark Member 52173p

Red Desert Games has announced its entry into the Light & Wonder™ Spark studio partner program, marking a major milestone for the small slot studio.

Thanks to this collaboration, Red Desert Games' innovative slots will be distributed globally via Light & Wonder's extensive operator network and Infinity aggregation platform, ensuring reach across the USA, and other key markets.

By onboarding Red Desert Games into its Spark studio partner program, Light & Wonder continues to expand its diverse and dynamic portfolio, which was recently updated with Playson content as well.

Steve Mayes, Senior Director of Partners at Light & Wonder, expressed his enthusiasm for the new partnership:

“Our program is committed to collaborating with the most forward-thinking and innovative new studios, and Red Desert’s distinctive game concepts, inventive mechanics, and meticulously crafted, visually captivating titles truly embody these values.”

Playson’s Deal 5o3v43

But that is not all. Light & Wonder’s network, which s over 3,500 games from various third-party studios, will now also get to feature Playson's top-performing titles.

UK-based operator Dazzletag Entertainment Ltd was the first to go debut the studio’s releases. They launched Supercharged Clovers: Hold and Win and 3 Pots Riches: Hold and Win across all online casino brands. Thanks to this deal, Playson’s content will now get the much-deserved exposure in the UK, Canada, and Latin America.

Blanka Homor, Sales Director at Playson, highlighted the importance of the partnership. Homor said, “Our deal with Light & Wonder is a major milestone in our strategic roap, as we embark on the next chapter of our global growth. This agreement expands our reach and allows us to deliver our appealing titles to new operators and players. The launch of our titles across Dazzletag’s two brands is a great start, and we are confident this relationship will further elevate our presence in the ever-evolving online casino space.”

The Expanding Influence of Jackpots 1a6i1q

These partnerships follows Light & Wonder’s recent global expansion initiatives, including its new jackpot system rollout through RAINBOW RICHES™ DREAM POTS™.

As Light & Wonder continues to extend its influence, deals with forward-thinking studios like Red Desert Games and Playson will surely help solidify its reputation as a key player in the global iGaming market.

Stay tuned for more information and exciting updates from Light & Wonder and its new partners.